Wednesday, January 8, 2020
The Kite Runner by Khaled Hosseini - 977 Words
Facts about the author Khaled Hosseini was born in March 4th, 1965 in Kabul, Afghanistan and he is an Afghan-American novelist. He debuted in the year 2003 and released his book called ââ¬Å"The Kite Runnerâ⬠. The book opened to widespread critical acclaim and strong commercial success worldwide. And for this kind of novel he received Alex Award, Boeke Prize, ALA Notable Book and a lot of other prestigious awards. He has then authored several other books in his career. There was no turning back for Khaled Hosseini after his first breakthrough because he yet again produced a masterpiece in 2007 with the book ââ¬Å"A Thousand Splendid Sunsâ⬠. The book has been his most decent and productive authorship for which he received plenty of awards andâ⬠¦show more contentâ⬠¦Ã¢â¬ ¢ Sohrab: Sohrab is the son of Hassan and he lost his father and mother when he was a kid and eventually sent to a home where parentless people lives. â⬠¢ Soraya: Soraya is a young afghan wife of Amir. She is unable to have children after many tries. (Wikipedia.com and the book) Themes Love and tension: Amir has a high love for his father, Baba. He doesnââ¬â¢t think Baba quite loves him. Amir sacrifices his friend Hassan by not taking any stand against rape by Assef and his men towards Hassan. He gets selfish and behaves as if he has not heard or seen anything at all. He does this only to win Babaââ¬â¢s love. After Hassan is killed by Taliban he has left a son named Sohrab. Amir takes the responsibility to take care of Sohrab. Amir and his wife Soraya anyhow takes Sohrab back to America. Sohrab isnââ¬â¢t eager to speak until Amir tutor him how to fly a kite. Rape: Rape is mentioned several times. First rape was occurred with Hassan where Assefââ¬â¢s gang raped him when he refused to give Amirââ¬â¢s kite. The rape of Hassan causes Amir to be a selfish human being. Other occasions of rape are in the truck of a married woman, while fleeing from Kabul. Fortunately, Baba stops the rape to take place (sparknotes.com). Symbols Kites: Kite flying is the most important thing in the book we can associate with. Kite flying is also very known sport in Afghanistan where kite runners compete with each other. There are two types of symbol which the kite presents. InShow MoreRelatedThe Kite Runner, by Khaled Hosseini883 Words à |à 4 Pagesregret from past encounters and usually feel guilty and bitter about the situation. The Kite Runner, by Khaled Hosseini, revolves around the theme of redemption. Redemption can be used as a cure for guilt. Throughout the novel, the author shows that redemption requires some sort of sacrifice and the only way that is possible is if you can forgive yourself from the mistakes you have made in the past. Khaled Hosseini effectively portrays redemption through motifs such as rape, irony and flashbacks, symbolismRead MoreThe Kite Runner By Khaled Hosseini1651 Words à |à 7 Pagesà à à The novel ââ¬Å"The Kite Runnerâ⬠by Khaled Hosseini describes the life of a boy, Amir. Amir ââ¬â¢s best friend and brother (although that part isnââ¬â¢t known until towards the end), Hassan, plays a major role in Amirââ¬â¢s life and how he grows up. Hosseini portrays many sacrifices that are made by Hassan and Amir. Additionally, Amir seeks redemption throughout much of the novel. By using first person point of view, readers are able to connect with Amir and understand his pain and yearning for a way to be redeemedRead MoreThe Kite Runner By Khaled Hosseini1655 Words à |à 7 PagesSarah Singer Major Works Data Form Title: The Kite Runner Author: Khaled Hosseini Date of Publication: 2003 Genre: Historical Fiction Historical information about the period of publication: Since the September 11th attacks in 2001, the United States has been at war with Afghanistan. Their goals were to remove the Taliban, track down those in charge of the attacks, and destroy Al-Qaeda. Biographical information about the author: Khaled Hosseini was born in Kabul, Afghanistan, in 1965. HIs motherRead MoreThe Kite Runner by Khaled Hosseini1098 Words à |à 5 PagesIn The Kite Runner by Khaled Hosseini, we learn a lot about Amir the main character, and Hassan his servant/brother. In the beginning Hassan and Amirââ¬â¢s relationship was one of brotherly love despite the fact that Hassan was a Hazara and Amir a Pashtun. Back in the 1970ââ¬â¢s race and religion played a big part in Kabul and these two races were not suppose to have relationships unless it was owner (Pashtun) and servant (Hazara). Baba Amirââ¬â¢s father had an affair with Hassanââ¬â¢s mother, but it was kept aRead MoreThe Kite Runner by Khaled Hosseini1313 Words à |à 5 Pagesis not unique to just J.K. Rowling. Khaled Hosseini also incorporates life experiences into some of his novels. A prime example of this is The Kite Runner. The storyline of this novel reflects his past to create a journey of a young Afghanistan boy, whose name is Amir. This boy changes drastically throughout his lifetime from a close minded, considerably arrogant boy to an open hearted and minded man. This emotional and mental trip is partially based on Khaled Hosseiniââ¬â¢s own life. Throughout Hosseiniââ¬â¢sRead MoreThe Kite Runner By Khaled Hosseini1908 Words à |à 8 Pagesââ¬â¹In the novel, ââ¬Å"The Kite Runnerâ⬠, written by Khaled Hosseini, was taken place in Afghanistan during the 1970ââ¬â¢s to the year of 2002. Many historical events happened during this time period and Hosseini portrayed it into his novel. Kabul, the capitol of Afghanistan, was a free, living area for many Afghanistan families to enjoy the life they were given. Until one day, Afghanistan was then taken over and attacked. In the novel, Amir, the protagonist, must redeem himself and the history behind his actionsRead MoreThe Kite Runner By Khaled Hosseini1050 Words à |à 5 Pagesââ¬Å"There is a way to be good again.â⬠(Hosseini 334). This quote given by Rahim Khan to Amir holds a great amount of force and symbolism. In theory, this quote symbolizes the beginning of Amirââ¬â¢s path to redemption. The eye-opening Kite Runner by Khaled Hosseini tells about the struggles of Afghanistan before and during the Taliban, and oneââ¬â¢s struggle for redemption and acceptance. With regards to the opening quote, some see Amirââ¬â¢s actions as selfish. However, others may believe that Amir truly changedRead MoreThe Kite Runner By Khaled Hosseini1583 Words à |à 7 Pagesnovel the Kite Runner by Khaled Hosseini, Amir, the main character, shares his thoughts and actions due to his poor decisions. The problems he encountered were all because of the sin committed in his youth. His sins taunted the beginning of his life and gave him a troublesome memory full of guilt. As the novel continued, Amir attempted to disengage the memory of his sin and forget about it. Amir then faced the long bumpy road to redemption. Khaled Hosseiniââ¬â¢s novel the Kite Runner is about sinRead MoreThe Kite Runner, by Khaled Hosseini871 Words à |à 4 Pagesthat person is trying to fix that mistake. This also applies to the novel The Kite Runner. The story revolves around the main character Amir, and his childhood friend, Hassan. After Amir came to America with Baba, his father, he still regrets the things he had done to his childhood friend. He left Hassan getting raped by Assef in a small alley in 1975. Thereafter, Amir always feel regret and seeks for redemption. Hosseini -the author, argues that redemption can be achieved by helping others, teachRead MoreThe Kite Runner By Khaled Hosseini3402 Words à |à 14 Pagestitle ââ¬Å"The Kite Runnerâ⬠is symbolic as fighting kites and the kite runnings are impacting moments in the novel. Hassan was the best kite runner in Kabul, if not the whole country, after Amir won the kite fighting the running of that last blue kite triggered the monumental changes for Amir. For the beginning of the story the kite running was associated with Hassanââ¬â¢s rape and Amirââ¬â¢s grief. As kites appear throughout the story, they begin Amirââ¬â¢s story and also end it. Amir flying the kite with Sohrab
Tuesday, December 31, 2019
Providing Structured Physical Activities And Healthy...
The primary purpose of this study is to determine whether providing structured physical activities and healthy nutrition education to students in grades first to sixth during their after-school hours, instead of the less structured physical activities offered during typical after-school programs will promote increased physical activity and healthier food choices. This evaluation will be the first of two reports from the evaluation of the Letââ¬â¢s Move National Program implemented in community-based afterschool program of Kids Incorporated. The After-School Institute, in collaboration with the National After-School Alliance has developed an internal evaluation team that will lead and execute the Kids Incorporated - Letââ¬â¢s Move Program Evaluation. It has been determined that adolescence have less physical activity and an increased consumption of processed and sugar based food and drink during the peak hours between 3 p.m. and 7 p.m., the evaluation team will address those students who participate in this after-school program; and the efforts to outcomes with better health and wellness outcomes, reduced risk of obesity, and better food choices. In addition, the parents of these students will develop commitment and investment in promoting physical fitness, have a greater knowledge of the effects of their food choices, and reduce the negative health problems associated with childhood obesity. The National After-School Alliance will conduct a one-year evaluation of the Letââ¬â¢sShow MoreRelatedChildhood Obesity Essay1582 Words à |à 7 Pagesobesity (BMI-for-age percentile of 85 or higher)â⬠(Maryland Nutrition and Physical Activity Plan, 2016). Obesity in children have a great impact on physical and psychological health effects. Overweight children are prone to obesity even in adulthood, leading to increases the risk of health conditions including chronic illnesses, hypertension, type II diabetes, high cholesterol, and cardiovascular diseases compared to those children with a healthy weight. ââ¬Å"Childhood obesity is now being rightly referredRead MorePhysical Activity in Primary School Children Essay1559 Words à |à 7 PagesPhysical activity is crucial for a childââ¬â¢s development and lays the foundation for a healthy and active life. Children are becoming overweight and obese due to poor food choices and an increasing sedentary lifestyle (McDevitt Ormrod, 2010). High calorie food and increased indoor activity, such as watching television or computer games, are fuelling the unhealthy lifestyle epidemic in children. Physical activity in middle childhood, (8 to12 year olds), is a cruci al component in addressing and preventingRead MoreObesity : Childhood Obesity And Obesity955 Words à |à 4 Pagesmothers play a major role in preventing overweight and obesity among the children. Their knowledge of nutrition, food selection and family meal structure has major impact on their childrenââ¬â¢s food habit. The preschool age is crucial for the children to learn and develop their lifelong habits. Education starts from home, where parents are the primary source of teaching their children about health, nutrition and food choices. They are the first liner in prevention of childhood obesity. When children startRead MoreMy Job As A Wellness Educator961 Words à |à 4 Pagesbeen interested in health, wellness, physical activity and healthy behaviors. I knew from a very young age that I wanted to teach or do something in the health-related field. I have always played sports and been active my entire life. I am driven to eat well (although not perfect), stay healthy and s tay in shape. This belief and practice was instilled early in my life by my parents. Recently, I have been more drawn to actively become more proficient in the nutrition-specific content (thus enrolling inRead MoreThe Incidence of Childhood Inactive Behavior Growing at an Alarming Rate1750 Words à |à 7 PagesIntroduction/Overview It is accepted that the incidence of childhood inactive behavior is increasing at a disturbing rate. The physical activity level and health behavior of the youth population has the capability to be a valuable instrument in countering this undesired behavior and the obesity pandemic as well as lowering all-cause mortality (Tudor-Lock et al., 2011). According to the center for Disease Control and Prevention, childhood obesity rates have doubled among children since 1980 (McNamaraRead MorePublic Health Systems Essay962 Words à |à 4 Pagesawareness and the services. In addition, there is coalitions work that promotes quality living in the focus areas for maternal and child health to prevent infant mortality and HIV/AIDS and another group focuses on diabetes and cardiovascular related activities in the communities. The promotion and prevention of health of this population do not rely alone on the DHHS and stakeholders but also from hospitals such as Holy Cross hospital and some indiv iduals on the various focus area of their needs. ThisRead MoreFamily Diagnoses1421 Words à |à 6 Pagesand interventions focuses on individual patient crises, specific interventions, or medical diagnose (Warren, 1998). ââ¬Å"It is imperative that information on common nursing diagnoses and interventions be researched, discussed, and incorporated into education and trainingâ⬠(Warren, 1998). The purpose of this paper is to identify three nursing diagnoses that related to TD and her family, summarize potential interventions related to each diagnosis, discuss how Watsonââ¬â¢s theory of human caring influencesRead MoreThe Importance of Physical Activity Essay1229 Words à |à 5 PagesPhysical Activity is undeniably good for everyone, not only does it keep you fit and healthy but when started at a young age, it can set up good habits for life. Sometimes however, people do not take care of their physical wellbeing, resulting in obesity and other eating disorders which can be detrimental to their health. Obesity is the condition of being seriously overweight. It is now considered a global health epidemic by the World Health Organization (2000) (McDevitt Ormrod, 2010). PhysicalRead MoreThe Importance Of Physical Activity And Nutrition1618 Words à |à 7 Pagesimportance of physical activity and nutrition. Exercise and diet play a major role in contributing to health and quality of life. ââ¬Å"Not only is 1 in every 8 Americans older than 65 years, but a person aged 65 can expect to live an average of 18 more years (Drewnowski, 2001).â⬠The fact that people are living longer involves many factors, however, taking care of ourselves is an essential one. While each of the two are vital together they also go in depth individually. First, physical activity is any bodyRead MoreThe Louisiana Department Of Health And Hospitals778 Words à |à 4 Pageswell protect and promote health, develop and stimulate services by others. Lastly, in order to fulfill its mission utilize available resources in the most effective matter. The Louisiana Department of Health and Hospitals is led by an appointed structured leadership with years of experience. An important issue is the Affordable Care Act and it influence on Louisiana health care. The Honorable Governor Bobby Jindal is an outspoken opponent of Affordable Care Act and has composed is own version in
Monday, December 23, 2019
Canadian Agency Of Drugs And Technologies - 1510 Words
Introduction The purpose of this paper is to introduce a health-related organization that we were not familiar with and to investigate the organization. For this paper, the organization that will be investigated will be the Canadian Agency of Drugs and Technologies in Health (CADTH). The following sections will discuss what the organization is about, its mission and mandate, how the organization is structured, how are they funded, and why does the organization exist and do the work that they accomplish. What is the organization? The Canadian Agency of Drugs and Technologies in Health (CADTH) is an independent, not-for-profit organization that is based in Ottawa but has liaison officers across Canada. The pan-Canadian organization is responsible in providing Canadaââ¬â¢s health care decision-makers with objective evidence to help them make informed decisions about the optimal use of drugs and medical devices within our healthcare system. They are considered to be an organization that is a trusted source of credible health care evidence across the nation (CADTH, 2015). The organizationââ¬â¢s purpose states that it harmonizes the scientific approach of its products and services. They have also increased the production of its health technology assessments (HTAs) and rapid reviews. On the customer side, the organization has invited patient engagement, and welcomed the pan-Canadian Oncology Drug Review - one of their major key initiatives - to the organization. Their work is one ofShow MoreRelatedCanadian Agency For Drugs And Technologies1451 Words à |à 6 PagesCanadian Agency for Drugs and Technologies in Health Introduction The purpose of this paper is to introduce a health-related organization that we are not familiar with and investigate the organization. For this paper, the organization that will be investigated will be the Canadian Agency of Drugs and Technologies in Health (CADTH). The following sections will discuss what the organization is about, its mission and mandate, how the organization is structured, funding, and why does the organizationRead MoreA Report That Analysis Integrated Practices1299 Words à |à 6 Pagesmajor factors in the companyââ¬â¢s external environment (for example political, economic, social, technological, competitive and other factors as appropriate), companyââ¬â¢s strategic approach. Brief description Of The Company Apotex Inc. is the largest Canadian pharmaceutical company. It was founded in 1974 and provides job to over 6000 people in its company. Apotex is headquartered in Toronto, Canada. It started its business with 5000 square foot warehouse with limited number of employees. It is the trustedRead MoreHealth Informatics And The Health System1717 Words à |à 7 PagesWhat is health informatics in Canadian health system? Health informatics transforms health care by assessing, analyzing, integrating, and applying health communication and informational systems (Anderson, 2007). Health informatics schemes are funded federally and implemented provincially in Canada with each province creating its own dynamic programs to help improve both the population and individuals health outcomes, enhance patientââ¬â¢s care and to strengthen the patients-caregiver relationshipRead MoreIs Melafind Optical Scanner And Early Detection Of Melanoma1017 Words à |à 5 PagesEmerging Technology Brief MelaFind Optical Scanner and Early Detection of Melanoma Overview: The most deadly form of skin cancer is melanoma. Of importance to me, the only way a doctor can know with certainty if a mole is cancerous, using current policy is to perform a surgical biopsy. Consequently, large amount of cautious looking moles after invasive surgical biopsy, end up being benign or non cancerous. In an effort to decrease the amount of melanoma biopsies being performed, decrease the numberRead MoreThe Issue Of Orphan Drugs1352 Words à |à 6 PagesOrphan drugs are drugs that treat rare diseases that are life-threatening, seriously debilitating, or cause serious and chronic conditions that affects only a relatively small number of patients. Rare or orphan diseases in Canada are those which affect less than 5 in 10, 000 people. About 6,000 to 8,000 rare diseases have been identified worldwide. Most (~80%) are genetic disorders and the remainder are from either viral or bacterial infections or are caused by environmental factors. orphanRead MoreU.S. Customs of Border Protection (Cbp)754 Words à |à 4 Pageswhat the CBP do is effective and how so. Also it will be explaining how they prevent terrorist attacks and how they work with other law enforcement agencies. Keywords: Terrorist, agencies, protections, training U.S. Customs and Border Protection The U.S. Customs and Border Protection also known as CBP is one of the largest and most complex agencies with the Department of Homeland Security. They have many duties and responsibilities to do to protect the United States of America. They train theirRead MoreThe Internet And Its Effects On The Environment1538 Words à |à 7 Pagesdevelopment of technology and information systems has brought numerous advantages in various sectors of life including government, industry, banking, commerce, and so on. Consequently, there is a growing dependency on the utilization of the information technology. Canada along with the other developed countries has increasingly relying on internet services and information systems for multiple purposes. In other words, the internet has become a part of the day-to-day lives of Canadians with the figureRead MoreThe As A Priority Assessment1734 Words à |à 7 Pagesprevent her from harming herself. Another behavior that might justify short-term involuntary treatment is if Anna is unable to meet basic self-care needs. It is essential to ensure Anna is not jeopardizing her health. In what classification of drugs is the antidepressant fluoxetine (Prozac)? Fluoxetine (Prozac) is a selective serotonin reuptake inhibitor (SSRI). It is an antidepressant medication. What is the major action of SSRI antidepressants? The major action of SSRI antidepressantsRead MoreGenetically Modified Food in Canada Essay1511 Words à |à 7 Pagesof fresh and packaged goods displayed in an inviting manner to attract customers. Everything appear familiar and reassuring, right? Think again. A closer microscopic inspection discloses something novel, a fundamental revolution in food technology. The technology is genetic engineering (GE), also known as biotechnology. Blue prints (DNA) of agricultural crops are altered and ââ¬Å"splicedâ⬠with foreign genes to produce transgenic crops. Foods harvested from these agricultural plants are called, geneticallyRead MoreAnalyzing the Effective Growth of Population in Alberta1354 Words à |à 6 Pagesincluded non-permanent residents, returned emigrants, was considering is the very high in contrast of the other countries. In general, most of the immigrants decide to move to the large and developed city. Furthermore, stable job market and secure Canadian embassies give a chance to newcomers to move to Alberta. For instance, as a publication Alberta Population Projections, by Census Division, 2010-2050 (2010) related â⬠For the period between 2000 and 2009, Calgary at 59% and Edmonton at 29% accounted
Sunday, December 15, 2019
The Influence of Gangs in Teenagers Free Essays
Gangs are a violent reality that people have to deal with in todayâ⬠s cities. What has made these groups come about? Why do kids feel that being in a gang is both an acceptable and honorable way of life? The long-range answer to these questions can only be speculated, but in the short term the answer is easier to find. We must find ways and means to effectively implement the various strategies to end gang violence. We will write a custom essay sample on The Influence of Gangs in Teenagers or any similar topic only for you Order Now I believe that three important institutions play a vital role in our struggle to fight gang violence. Some believe that gangs are caused by peer pressure. Many teens in gangs will pressure peers into becoming part of a gang by making it all sound glamorous. Other teens will use money as a crucial factor. A kid is shown that they could make a couple of hundred for small part time gang jobs. This includes selling drugs and robbing other people. In other areas like Bronx or the very worst case, Compton, children will be beaten and robbed if they do not join gangs. This is one reason why teens in these areas have to have friends in order for them to survive. Poor parenting also playâ⬠s a role why teens turns to gangs. Imagine in poor families with many children or middle-class families where parents are always working, the children will often feel deprived of love and attention. Parents often feel that putting food on the table is enough love. Children of these families may often go to the gang firstly out of boredom and to belong somewhere. As time goes on, a form of love develops between the gang members and the child. It is then that the bond between the kid and the gang is complete because the gang has effectively taken the place of the family. Most parents do not have enough time to talk and listen to their kids. They do not spend any social activities with their children. Even teaching their kids the right values is jeopardizes. Most of the time, parents do not know what their children are doing for two reasons. First, most of the parentsâ⬠lives is outside the local community, while the childrenâ⬠s lives are lived almost totally within. Second, in a develop community, the passage of relations gives every parent, in a sense, a community of guards who can keep him informed of his childâ⬠s activities. In modern living-places, like cities or suburbs, where such a network is abused, he no longer has such sentries. Last but not least is the poor educational system. A lot of students are deprived of basic educations, which includes good skills in reading, writing, and arithmetic. If the educational system somehow ensure that each student actually does have access to equal opportunity for a quality education, then perhaps we will find these kids have a better future that holds something more than quitting school, hanging out in the ââ¬Å"hoodâ⬠, and making money at selling drugs. This is why gangs are more predominant in public school than private school. I am interested in this issue because I want to find out the best way I could prevent my kids from joining gangs. I do not have any experience growing up in this type of environment. I grew up in a place where gang affiliation is unheard of. This is why this is a major concern for me. These are the major factors why most of the teenagers turn to gangs. I believe that proper parenting plays the major role in preventing kids in joining gangs. Everything starts at home; from teaching your kids the right values and helping them develop self-esteem. Parents should teach their kids to value education because this is their key to better future. Parents should serve as a role model to their children. They should do everything possible to involve their children in supervised, positive group activities. Parent needâ⬠s to praise their children when they are doing well and encourage them to do their very best, to stretch their skills to the utmost. How to cite The Influence of Gangs in Teenagers, Papers
Saturday, December 7, 2019
Analysis of Internation Marketing For PESTEL & SWOT
Question: Discuss about the International Marketing for PESTEL and SWOT Analysis. Answer: Introduction Wine as a product reflects the countrys position contributing to a multicultural hub resorting to luxuries in wine and beer. Wine in the Fiji market constitutes to be used in celebrations and serves as a key component in attracting buyers. Although, the product that has not been still been imported from Australia is Coonawarra Red Wine which is a South Australian Wine from the terra rossa soil. The indigenous wine produced in Australia is one of the prized products that was started to celebrate the ridge of the earth (Anderson Aryal, 2015) On the other hand, the study analyses the market for South Australian Coonawarra wine in the market of Fiji depicting that the market is best fit for the wine as per the normal trend in the market. However, to evaluate the market for wine, it is important that situation analysis of the product be carried out. Conversely, situation analysis will be carried forward based on PESTEL, market and competitor analysis of the wine market in Fiji. Situation Analysis The situation analysis taken here is to justify the market for South Australian wine in Fiji so that a long-term evaluation is done that only suits the market and business environment but also to the customers that constitute to be one of the mainstay of the analysis. Business Environment The business environment determines to keep a check on the circumstances for the current market as well as analyze the environment for the future perspective as well. However, the business environment can be effective if the systematic factors are followed to gauge the environment (Kotler et al., 2015). In this case, Fijis wine market will be studied on the political, social, economic, legal, environment and technological factors. Political factor Politically, Fiji is a recommended market for Australian companies as well as product in the market. However, doctrinally, political culture of Fiji with Australia is financial stable as there are bilateral relations that exist between the two (Austrade.gov.au, 2016). However, Australias travel restriction have also been lifted in 2014 as announced by Ms. Bishop (Department of Foreign Affairs and Trade, 2015). Additionally, steps have been taken towards Fijis transition towards a democratic state that not only builds confidence in the system but also welcomes the international community. Economic factor Overall, the environment terms to be favorable the relation between the two countries has been old as well as strong. Moreover, the Australian investments in Fiji accounts for 2.3 billion dollars in 2014-2015 and two way trade in services has been on 1.7 billion dollars annually. However, a new policy has been announced in 2013 to enhance the engagement to build stronger cooperation, political and economic relations between the two. Economically, according to 2016 budget, the country lays foundation for moderate consolidations over trade. The Australian trade in exports to Fiji accounts for a growth of 14.7% and the imports accounts to a growth of 18.3% in 2015. However, alcoholic beverages exports to Fiji accounted for 8 million dollars in 2015 (Department of Foreign Affairs and Trade, 2015). Social factor- On the social forefront, the wine market in Fiji is highly dominated with Austrlia and New Zealand accounting for 600 wines constituting to be 35%. However, the brand market for wine attracts 675,000 tourists a year that is enough for the new indigenous Coonawarra Red Wine to make its place in the current market (Wilkinson, 2013). Technological factor The technological factor can be helpful in providing through the synergy of advertising as well as promotional and marketing programs. Moreover, the advertisers in the Fijian islands are of the view that public relations and TV and radio advertisement are constituted to be good for the product to reach to masses (Prasad Asa, 2013). Moreover, technological innovations can further be provided by better hygiene and control of production process that can be established in Australia by Fiji market to suite the palate of consumers that are contemporary in nature. However, this can be established by combining traditions of millennia with innovative approaches to deliver high quality products with sustainable healthy lifestyle (Cont et al., 2014). Environmental factor The environmental factor highlights that the energy waste in the land of Fiji has been comparatively less because the traded wine is tested for geographical authenticity and quality as being a multicultural hub and for the safety of tourists (Guides, 2015). Legal factor Legally, there are two regulation on which the Australia can deal in the Fiji market is Free Trade Agreements as well as Export Grants. The EMDGs are highly preferable for Australian exporters in Fiji as it not only helps in removing communication costs from the expenditure category but also illustrates the provision for the reimbursement of in-country travel while excluding ineligible expenses from the trade between Australia and Fiji (Austrade.gov.au, 2016). In addition, the wine products from Australia are regulated under tax such that in Fiji Import Excise Tax is of 15% mounting up with 15% value added tax in the region (Wilkinson, 2013). Market Analysis According to market analysis, Fiji has the largest supplier as Australia for imported wines by a large margin comprising it to be 66% (Wilkinson, 2013). The wine market in Fiji is high competitive as there has been a constant influx of new brands in the market. Pricing seems to play a major role in deciding which brands to carry. However, Coonawarra wine being a new band in the market will savor the taste for the tourist market, as it is constituted to be one of the popular indigenous product in Australia. The tourist market in Fiji is the main market segmentation that needs to be focused on because the sales were generated through the public in various events as well as celebration that take place such that the branded vine was mixed with the Fiji Bitter beer. However, according to market analysis, wine constitutes to be one of the staple yet key product category in Australian supplies in Fiji (Guides, 2015). Competitor Analysis According to competitor analysis, the market of wine is highly competitive as apart from Australian supplies, Victoria Wines is one of the greatest distributor that deals with the premium market of wine. However, there are no reliable statistics but according to Hindle, 52% of all imported wines were received in a period of six months in 2012. The other competitors that govern the market of wine are Jim Barry, Rockford, Glaconda, Yalumba, Henschke, Vasse Felix and other wine that can be stretched to early 1990s (Victoriawines.com.fj, 2016). On the other hand, Victoria wines sells the popular white wines like Sauvignon Blanc, Chardonnay, Australian Shiraz and Pinot Noir sales are increasing over time as they are the competitors with company driven price advantage over New Zealand and Australian wines (Wilkinson, 2013). The other key distributors that terms to give competition in the market are Yees Cold Storage Seafood, Punjas Wines Spirits, Motibhai, P. Meghji, Tappoo and Lawhill Ltd. Organization Assets and Skills The Coonawarra red wine is considered one of the asset that the Australian wine market such that many wine known producers follow the suit Yalumba and Penfolds. However, the various wines that Coonawarra red wine possess are Shiraz, Malbec,Petit VerdotandMerlot in Australia. Moreover, the excellent red wines specifically Cabernet Sauvignon is the secret to the red magic of Terra Rossa soil that has been cellared up to 60 years (Grey-Smith et al., 2014). In addition, the wine market in Fiji will be benefitted not only by the new brand in the market but also by the vibrant, sophisticated and by the passionate community that supports the spirit of Coonawarra red wine in Australia. Moreover, this old wine in South Australia embraces innovation while salutes the long tradition in Australia. As a result, product of wine brand is termed to be valuable for the tourism market in Fiji and will provide rich taste to the tourists (Coonawarra.org, 2016). SWOT Analysis The market SWOT according to the win market for Coonawarra Red Wine can be given under two heads that is internal and external analysis. The internal analysis comprises of strengths and weaknesses whereas external analysis comprises of opportunities and threats. Strengths Weaknesses The wine market at Fiji has strong recognition and with Coonawarra indigenous red wine strong presence, it is going to increase the popularity in Fiji market (Hall, 2013). The trade agreement with Australia seems to be the mainstay of the wine market (austrade.gov.au, 2016). Fiji has large tourism market that will help in adding competitive edge to the Coonawarra wine. There is lack of domestic wines that can attract market The wine products from Australia and New Zealand has lower wine value in the Fiji market (Wilkinson, 2013). There is no concentration of one wine product as the market penetration has been on different wine products. Opportunities Threats Fiji has a growing wine market. The changing tourist needs. There are many wine substitute in the wine market of Fiji. High as well as intense competition. There is growing trade of other alcohol beverages like tropical cocktails in Fiji market (Hall, 2013). Various taxes imposed on imported wine like import excise duty, turnover tax and value-added tax (Austrade.gov.au, 2016). The difficulty in finding the right distributor for the Coonawarra red wine distribution (Keys, 2015). Other issues like economic downturn, business cycles and natural disasters can be issues that can affect the market. Strategic Impact and Findings The strategic impact and findings of the indigenous Coonawarra red wine distribution will play an important part in the wine market in Fiji. This is because of the certain findings the popularity of wine in the tourist destination in Fiji. Moreover, with growing trend, the domestic wines will be efficient in attracting tourist from abroad. Hence, the change experienced in Fiji in wine market will help in building competition in the market. Conclusion To conclude it can be said that Coonawarra red wine, as a wine product in Fiji will be helpful in attracting as well as retaining tourism market in Fiji. Moreover, the wine market in Fiji and Australia has been in a trading business and Australia has been exporting alcohol and beverages to Fiji since a long time now. Being an indigenous wine product, it is about efficient enough to gather market because of the tourists that tend to have developed different tastes for wine. In addition, the market has been growing and with this growing market, the marketing of Coonawarra red wine can prove to be effective. References About - Victoria Wines. (2016).Victoriawines.com.fj. Retrieved 1 September 2016, from https://www.victoriawines.com.fj/Who-We-Are About | Coonawarra Vignerons, Coonawarra South Australia. (2016).Coonawarra.org. Retrieved 1 September 2016, from https://www.coonawarra.org/page.php?id=4 Anderson, K., Aryal, N. R. (2015).Growth and Cycles in Australias Wine Industry: A Statistical Compendium, 1843 to 2013(p. 610). University of Adelaide Press. Changes to the EMDG Scheme for the 2016-17 Grant Year - Export Market Development Grants - Austrade. (2016).Austrade.gov.au. Retrieved 1 September 2016, from https://www.austrade.gov.au/Australian/Export/Export-Grants/schemechanges Cont, F., Vrontis, D., Fiore, M., Thrassou, A. (2014). Strengthening regional identities and culture through wine industry cross border collaboration.British Food Journal,116(11), 1788-1807. Fiji country brief. (2016).Department of Foreign Affairs and Trade. Retrieved 1 September 2016, from https://dfat.gov.au/geo/fiji/pages/fiji-country-brief.aspx Fiji. (2015).Department of Foreign Affairs and Trade. Retrieved 1 September 2016, from https://dfat.gov.au/trade/resources/Documents/fiji.pdf Food and beverage - Fiji - For Australian exporters - Austrade. (2016).Austrade.gov.au. Retrieved 1 September 2016, from https://www.austrade.gov.au/Australian/Export/Export-markets/Countries/Fiji/Industries Grey-Smith, U., Robins, N., Stehbens, W., Elson, C., Norris, Y. (2014). Regional roundup: South Australia.Australian and New Zealand Grapegrower and Winemaker, (602), 18. Guides, I. (2015).Insight Guides: New Zealand(Vol. 18). Apa Publications (UK) Limited. Hall, C. M. (2013).Wine, food, and tourism marketing. Routledge. Keys, T. (2015). Key files: Wine exporting: Understanding the ins and outs-part 1.Wine Viticulture Journal,30(1), 11. Kotler, P., Burton, S., Deans, K., Brown, L., Armstrong, G. (2015).Marketing. Pearson Higher Education AU. Prasad, N. Asa, A. (2013). A Comparison Of Effectiveness Of Service Advertising On TV Between Fijian And Chinese Consumers: A Case Of Macdonalds.International Journal Of Scientific Technology Research,2(7). Retrieved from https://www.ijstr.org/final-print/july2013/A-Comparison-Of-Effectiveness-Of-Service-Advertising-On-Tv-Between-Fijian-And-Chinese-Consumers-A-Case-Of-Macdonald.pdf Wilkinson, M. (2013).Across the Ditch: Fiji Time.mishasvineyard.com. Retrieved 1 September 2016, from https://www.mishasvineyard.com/wp-content/uploads/WBM-August-13_Fiji-Time.pdf
Friday, November 29, 2019
Ecology of Panther a Leo (Lion)
Introduction Understanding of the ecology of animals is very interesting. According to Humphreys (1997, p. 121), many of wildlife habitat encroachment has been reported worldwide. This has mainly happened due to the general increase in population. Increased population leads to high demand for food and other resources that led many to convert the animal habitats into poaching grounds and agricultural areas to feed the hungry population.Advertising We will write a custom essay sample on Ecology of Panther a Leo (Lion) specifically for you for only $16.05 $11/page Learn More Panther Leo or Lion species is predominantly found in Africa where they have faced tremendous interferences from poachers who have different interests (Firouz 2005, p. 91). Some hunt the animal for skin while others do it for revenge reasons when they attack humans. Lion belongs to the genus Panther with other animals like the Tiger, Jaguar and leopard also. Lions are referred as a â⠬Ëking of beastsââ¬â¢ in the wilderness. This research focuses on the analyzing the life of a lion. Geographic Distribution of the Species Triefeldt (2008, p. 56) noted that lions are largely found in Africa and in some parts of Asia. The species is reported to be endangered in these areas. Some of the remnants are known to reside in Indian National park, the Gil forest. From the historic perspective, some of the lion species are believed to have moved away from south west of Asia and North Africa. Until the recent past, lion was the most widespread mammal seconding humans. In India, the habitat of lions is in both the forests of dry savanna and the dry forests of deciduous scrub. In Africa, the lion species is found in grasslands of savanna where there are acacia trees. In the 480BC, lions were believed to be common in Greece. They attacked a Persian king during his reign and were reported to be rare by 300BC. Most of the lions were eradicated on the arrival of firearms during the 18th century. Later in the 19th and 20th century, lions started becoming extinct in Southwest of Asia and North Africa. In most parts like India, lions have become extinct. Generally, lions are known to live mostly in the shrubby and forested areas. The picture below shows a lion in its habitat Pattern of distribution of the species within its geographic range According to Lions (1996, p. 58), different lion species are found in different environments depending on the geographical region. However, Africa is commonly known to harbor many lion species, their distribution pattern vary from one location to another within the continent.Advertising Looking for essay on ecology? Let's see if we can help you! Get your first paper with 15% OFF Learn More In some parts of Africa, for example the Eastern part has a considerably high number of lion species compared to the number of the same species in other parts of Africa. In the Asian region, the most commonly found species is the P.L persica. In Africa, researches show that there are five different sub-species found within different geographical regions. These lion species include, the Panther a Leo senegalensis that is found in the parts of Western Africa and P.I.azandica found in the Northern East of Congo. Followed by the P.I.bleyenberghi, a species that is found in Angola and southern parts of Congo, and the Panther a Leo krugeri also known as P.I. verneyi that include the lion species from Kalahari and P.I krugeri, which is found in southern Africa. In the Eastern Africa, there are the P.I nubica, the lion species that are categorized into Masai, Somali, Serengeti, and Congo lions. Individual distribution Lions are well organized. Based on their sexes, there is division of roles or duties. The animals due to their form of organization rarely live in isolation. Female lions giving birth at the same time have a shared responsibility of bringing up the cubs (Riley 2008, p. 79). A part from hunting for these cubs, lioness would breastfeed them irrespective of the specific cub mothers. The male lionsââ¬â¢ big responsibility is to protect the female lions and the young ones. Lions therefore live in groups or prides. A pride on average can comprise 13 lions, both males and females. They also do the hunting in a group and in very rare occasion, a lion will go hunting individually. Major habitats that the species occupies Hunter (2005, p. 46) says that the lionââ¬â¢s habitation varies. Their habitats include plains, forests, and grasslands. Quite a good population of lion species is known to reside even in the semi-arid and at high altitude areas except within the tropical rainforests and extremely desert areas. In fact, a lion species is known to live in Ethiopian Bale mountains that are 4,240 m. African lions are commonly found in savanna habitations or in plains. These areas are believed to have a high prey base. Lions in Asia found in Gir forest India. The lion prides whi ch constitute both sexes range from two to 40. Within the pride, male lions are usually more than their female counterparts are. In most instances, lions are found in groups, an adaptation that helps in increasing their efficiency when hunting and in guarding their territorial boundaries against other animals. Important habitat components According to Humphreys (1997, p. 127), lions inhibit a wide range of habitats. Mostly they prefer inhibiting in areas that are forestry and shrubby. As seen earlier, these animals like hunting in the darkness in order to hide from the prey. They also like a habitat with some kind valleys to make the hunting easier for them since such areas help them hide from the prey aimed.Advertising We will write a custom essay sample on Ecology of Panther a Leo (Lion) specifically for you for only $16.05 $11/page Learn More As discussed earlier, lions live not in isolation but in groups. The female do most of the hunting especially hunting the light prey like gazelles and wild beasts. On the hand, male like hunting huge animals like zebras and buffalos. Both male and female lions have different preferences for prey hunted. Most of this species as seen from the discussion above, in Africa they are mostly found in Kalahari. This place is full of scattered acacia trees. They like such a place because they shelter under these trees during sunny seasons. Female lions also give birth under trees or under shade. Foods eaten According to DeGraaf (2000, p. 28) lions are predatory and carnivorous animals. The lionââ¬â¢s prey range from the small sized to the large sized animals. Their diet is mainly comprised of birds, rodents, buffalos Zebras and many other small and big animals. The lion as said earlier has the dominion over almost all other animals in the wilderness. Lion, the king of the Jungle, is able to straggle and kill animals like Rhinos, Antelopes, Zebra, and many others to obtain food. The animal is very cunning .After killing other animals; lions ensure that they do not share their kills and do chasing away other predators. The figure below shows a lion carrying away its prey. McGuire (1989, 40) says that in most of the occasions, the female lions do the hunting. Hunting activity is usually individually and in prides also. The prides just like female and male lions, differ in food preference. Female lions prefer hunting preys like antelopes while their male counterparts prefer large animals like buffalos (Mitra 2005, p.125). The hunting is normally done in groups and at night. Lions are much slower compared to the speed of most of their prey. Although they can also run fast, most of the preys they hunt are faster hence, hunting at night helps them in concealing their presence against the animals they hunt.Advertising Looking for essay on ecology? Let's see if we can help you! Get your first paper with 15% OFF Learn More Timing and pattern of reproduction Marshall (2010, p. 114) observes that lions are polygamous in their breeding. The gestation period of lions is around 110 days. Their breeding is throughout the year. By the age of four years, most lionesses are ready for reproduction. Mating takes place at specific times of the year among the lion, which can take several days (Mitra 2005, p.35). A female lion, when on heat can mate with several different males. When giving birth, the female lion isolates to a sheltered place away from the rest of the pride. Some researches show that lions breed well in protected area such as game parks. A lioness on average can give birth from two four cubs per each attempt. After birth the female does not immediately mate again, it takes some time, usually about two years. The cubs are usually blind at birth. Their eyes open roughly after a week. The diagram below shows lions mating. Olney (1994, p. 89) says that the mother lioness hunts for its young ones and p rotects them from predation until they are able to support themselves. In a situation where many lionesses have given birth at the same time, they share the responsibility of rising as well as feeding the young ones. Cubsââ¬â¢ mother isolates from the rest of the pride for a maximum period of 8 weeks. Weaning of the young lions can start from the seventh month. Normally, at the age of 3 years, a male lion riches maturity and at the age of 5 years, they are in a position to defend other pride members. The female lions mature so fast and from the age of 4 years, they are ready for procreation. The male lions rule the prides and always fight for their chances to take over the ruling position in a pride (Feldhamer 2003, p. 56). There is therefore a continuous competition between female lions and males over their social structure. Conservation or Pest Status According to Skinner and Chimimba (2005, p. 118) most lion species live in Southern and Eastern Africa. It is reported that desp ite the breeding ability of lions, their number is decreasing each day. Estimations indicates that about 23,500 lions are in African protected areas against the 100,000 lions present a century before (Olney 1994, p. 119). The main pest affecting the lion species are the humans. Poaching of lions and human encroaching the lionââ¬â¢s habitats, has been on rise. There increased cases of human-wildlife conflicts, a factor that is facilitated by loss of habitats for these animals hence migrating to human habitations. Due to habitats loss and poaching, the population of the remaining lion species lives in isolation, a factor that encourages inbreeding leading to decrease in genetic diversity. Interference of the lions habitats buy humans as posed a serious impact on species conservation (United Nations Environment Programme 2008, p. 113). There is need to create awareness to the public on the importance and need for conserving lions and wildlife in general. A part from humans, lions al so face predation from other animals. Although lions are serious carnivores, they are predated upon by animals such as cheetahs, hyenas and leopards which are commonly known in killing the lion young ones and the aged lions. Population Management According to Fleagle (1999, p. 81), after the realization that the population of lion species is decreasing every day, a number of coordinated measures has been put in place to manage the remaining population. This plan was started in 1982 for those lions in Asia, but since the lions in this region were discovered impure genetically, the plan was suspended (DeGraaf 2000, p. 78). The plan of lion population management in Africa started a year later focusing mainly on the subspecies in the southern Africa. This plan has been faced by a series of challenges. Most of the captive lions are from an unknown origin and diversity, a factor that makes population management based on their genetic diversity difficult. Amongst the pride, lions have a wa y in which they manage their population. Lions after giving birth always like staying with their young ones in the same pride so that they can continually watch over them. This process continues up to around 40 lions, which is the maximum number for a pride. After acquiring the maximum number, that a pride can support, the incoming extra lions split and shift to a different region for easy management and foraging. This avoids competition over resources like food, water, and shelter. List of References DeGraaf, R 2000, New England wildlife: Habitat, natural history, and distribution, University Press of New England, Hanover. Feldhamer, G 2003, Wild mammals of North America: Biology, management, and conservation, Johns Hopkins University Press, Baltimore. Firouz, E 2005, The complete fauna of Iran, Tauris, London. Fleagle, J 1999, Primate adaptation and evolution, Academic Press, San Diego. Humphreys, P 1997, The lion and the gazelle: The mammals and birds of Iran, I.B. Tauris, London . Hunter, L 2005, Cats of Africa: Behaviour, ecology, and conservation, Struik, Cape Town. Lions, J 1996, Lionsââ¬â¢ commentary on Unix 6th edition: With source code, Peer-to-Peer Communications, San Jose. Marshall, C 2010, Mammal anatomy: An illustrated guide, Marshall Cavendish, New York. McGuire, L 1989, Lions, Aladdin Books, New York. Mitra, S. (2005). Gir Forest and the saga of the Asiatic lion. New Delhi: Indus. Olney, P 1994, Creative conservation: Interactive management of wild and captive animals, Chapman Hall, London. Riley, J 2008, African lions, Lerner, Minneapolis. Skinner, J Chimimba, C 2005, The mammals of the southern African subregion, Cambridge University Press, Cambridge. Triefeldt, L 2008, Plants animals: A special collection from the World of wonder series, Quill Driver Books/Word Dancer Press Sanger. United Nations Environment Programme 2008, Africa: Atlas of our changing environment, United Nations Environment Program Nairobi. This essay on Ecology of Panther a Leo (Lion) was written and submitted by user Muhammad Keith to help you with your own studies. You are free to use it for research and reference purposes in order to write your own paper; however, you must cite it accordingly. You can donate your paper here.
Monday, November 25, 2019
Service Delivery System Essay Example
Service Delivery System Essay Example Service Delivery System Paper Service Delivery System Paper The Lewis Partnership is in my opinion a very well organised company. Through their description in the first edition of their Occasions Magazine the reader gets in a world of dreams hopping to be there and to have the possibility to see it with the own eyes. The description is fantastic and you become the wish to be there and to know personally such a loving place. The employees describe the organisation as excellence as a culture, a work ethic and a way of life and a unique and very special place. The two most important managers Chris Lewis and Mark Lewis illustrate their both hotels as the first choice for all occasions. They want the costumer to be the King and they want to spoil the clients so that they spend an unforgettable time in the hotel. By offering luxury and elegance, by giving only the best service and by realizing the wishes of the costumers they show that they have a very well designed Customer Benefit Package. The clients appreciate very much the services offered by the hotels. This is shown with the example of the couple who chose the Moat House Hotel to celebrate their wedding. The couple was very pleased by the flexibility of the hotel manager. They were even allowed to change pictures and to put some own ones to adorn the rooms. The fact that this couple chose this hotel again for their first anniversary and for the naming ceremony of their first child shows that they were very satisfied with the service offered by the hotel. In the magazine they also express the careful choose of their providers of foods, flowers and coffee. The Lewis Partnership remarks also the high quality of their restaurants and point out the 2 AA Rosette standards. The winning of some awards is also a sign for the good quality delivered in the hotels. (Occasions Magazine / First Edition) 2. What is a Service Concept and why is it important to such a company?Ã The service concept of a company is the sum of the facilities and the deals that a company offers to their costumers. These depend on the point of view of the company by which the organisation wants the costumers, their employees and the stakeholders to perceive it. The point of view of the company depends on the initial vision that the creator of the company had when he or she started with the business. In the case of the Lewis Partnership they started with the idea of transforming the manor house into a pub and a small restaurant. After the vision they created the mission, a very difficult task because it is not easy to design and to change the mission once it is created. Later on when they took over the Swan Hotel they applied the same mission to this second business changing only some specific hotel own details. The mission is the way of doing things and the way that they wanted to be perceived by their environment. They decided to develop a place where people can enjoy holidays, a business travel or a simple dinner. They worked hardly over years and this way they build up on this idea. Step by step they expanded. They transformed the pub into a small restaurant. They worked very hard and they had big difficulties due to the lack of experience. But the business worked always better and later on due to the increasing demand of the costumers they decided to transform the restaurant into a hotel. After an extensive research they started the project. Due to the importance of having qualified personnel they employed an experienced team of professionals. The costumers were so satisfied with the service that the Manor house has been repeatedly named the most popular civil wedding venue. The well going Moat House Hotel and the opening of the Swan Hotel were the result of taking exceptional care of the costumers; they adapted the needs of the costumers and innovated their business on an ongoing basis. Another very important task is to be a good leader. The bottom line for all leadership efforts is customer satisfaction. Continued patronage ensures companys success. The supervisors have some contact with customers because they are working leaders, but there are the employees of the service team who handle the bulk of the customer contacts. That is why the importance of satisfied employees is so important to provide good service to the costumers. Desired behaviours only will take place when each leader and their respective managers and supervisors start modelling these behaviours to those they manage. When employees see their leaders actually leading by example, they feel good about their work and are more motivated to satisfy their guests. Guests and customers in general feel good when they deal with companies who seem to treat their people well. (www.hotelexecutive.com). In the case of the Lewis Partnership managers and the rest of the staff have a very good relationship. The employees have the possibility to be rewarded by themselves with the AboveBeyond awards. Management and rest of employees work together they built a strong team and the work atmosphere is very good. It is also important to point out that the services sector has grown steadily in the last 20 years. People not only want to be in a nice hotel and to pass there some days for holidays or business. They want to get more for their money. The competence is always harder and only satisfied clients choose the same hotel twice. The surroundings and the installations of a hotel are very important but you will not reach a second visit of a client if you do not offer a very good service. The Swan Hotel has a three stars category and the Moat House a four Starts category and this is also an important reason to deliver a good service to customers. Of course hotels with fewer stars should also give a good service but when a person books a table or a room in a four stars hotel he has a higher service expectation. (www.moathouse.co.uk) (www.theswanstafford.co.uk)Ã 3. What features of a service delivery system appear to make this company successful in delivering quality service to their customers? A service delivery system is a mix of capabilities provided through resources. A good service delivery system depends on the coordination and effectiveness of all the characteristics around the service provided. In the case of a hotel the management has to answer many key questions and take many decisions to create a Costumer benefit package. They have to answer questions like: what wants the costumer, what are his needs, which are his preferences. The management needs to design procedures and to teach the staff on them to reach a high satisfaction by the costumers. A very helpful way for employees to follow the procedures is creating standard operating procedures, where each procedure is fixed step by step. It is also very important to measure the results to evaluate their effectiveness and to make improvements with the feedback of the environment. What is a Costumer benefit package? It is a combination of tangibles and intangibles that comprise a service. (Class Notes March 2004) For example: Why is a Costumer Benefit Package so important? Because of the upward trend in the business service sector over the past 20 years and also because competitive edge starts with a solid Costumer Benefit Package. It is vital to develop the CBP because it is a very useful tool for service providers to clarify what they do and do not offer through their services also because it helps to define service providers responsibilities to customers. In todays service oriented economy, it is important that companies develop a strong CBP to stay competitive. The management should keep in mind that there are many factors to take into consideration while designing an appropriate CBP for their company. (www.freequality.org) According to the GAP model, the personal needs of the costumer are the most important for the hotels. Especially GAP 5, which is; expected service contra perceived service is a force for the Lewis hotels. This is where they have the chance to impress the customers, and according to themselves, they certainly do. From the first step they take into one of the two hotels, they are meet by a staff member and taken care of. The whole stay is also carefully planed where the customer gets the opportunity to choose exactly what he or she wants in his or her room. You can say that the service and quality is reliable (The Lewis Partnership Magazine).
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